NFY Interactive, Inc. provides fully managed solutions for Columbus SEO, Search Engine Optimization.
A solid online marketing strategy will include a thorough SEO campaign. Our Columbus SEO services include a fully developed strategy; designed to ensure your search engine optimization and organic strategy are successful. Our team of highly experienced internet marketers will help develop a strategy and establish goals for your SEO campaign. Our team of Columbus search engine optimization experts have helped many companies looking to build authority in their marketplace through effective and consistent SEO strategies.
Our firm focuses on long-term and effective search engine optimization (SEO) in Columbus, OH. The SEO approach focuses on developing the strategy; which focuses on technical SEO, onsite SEO and offsite SEO. Our team believes in helping create a strategy that is rooted in building the best signals to boost your companies presence on the search engine results. The initial audit and market analysis will help establish expectations that are grounded in reality vs. unrealistic goals and promises. Our team of SEO experts have delivered highly competitive terms time and time again to our clients. If you are looking to strengthen your online presence through SEO, our Columbus SEO firm can help.
In order to fully understand and create value with SEO, our team focuses on the bottom line and creating a quantified ROI for your search engine optimization strategy. Our team of SEO experts in Columbus will help review, audit and execute a complete SEO strategy that will help build over time and ensure your website generates more traffic and sales.
Here is a general outline that builds an effective SEO strategy:
- Review business, values and goals.
- Review traffic, terms, current placement and content.
- Audit technical, onsite and offsite SEO triggers.
- Develop a plan to fix, improve and grow your SERP (search engine results placement).
- Build Authority for your brand online.
Columbus SEO Experts
You can hire folks that will guarantee and promise placements that they cannot deliver on, or you can hire professional Columbus SEO experts with a proven track record and results. SEO has become synonymous with spam and snake oil… a dark art that is only mastered by those that would never share the real secret to effective search engine optimization. However, that is all a myth and SEO is rooted in simple, mechanical processes that need to be managed effectively, deployed timely and adjusted to maximize exposure. Our Columbus SEO firm focuses on results; which are oriented in long-term and sustainable strategies.
Our model focuses on a multi-pronged approach which generates high-quality traffic through effective content and social proof. Basically, our team of Columbus SEO experts focus on the terms that will generate business and create an additional source of leads and revenue for your business.
Are you looking to build an effective Columbus SEO strategy? Click the START A PROJECT button above.
Technical SEO (search engine optimization)
The very first thing with any SEO strategy is to make sure that your website or blog is technically sound. There are too many areas or markers to address the finite details of technical SEO, but our Columbus SEO firm can help outline the various elements to improve your technical SEO. A few examples are: 3xx, 4xx and 5xx response codes, Site Speed, CDN issues, Plugin Issues, Hosting issues.
Our approach to technical SEO is focused on ensuring that your website presents itself as technically sound when the search engine bots begin scanning content. If you are looking to build an effective search engine optimization strategy, please contact our SEO team in Columbus today.
Onsite SEO in Columbus (Search Engine Optimization)
Your website and the content matters greatly to Google and other search engine bots. The onsite strategy focuses on the core components like Meta Data, Alt tags, H1, etc. However, the onsite content plays a massive role in building authority for your website and brand online. This includes proper onsite structure and maximizing the various elements that help the search engine bots to get the most detail from your website. Through high-quality content, consistency and time, our team of Columbus SEO experts can help build an long-lasting and effective SEO strategy.
Offsite SEO in Columbus (Search Engine Optimization)
Offsite SEO focuses on the various channels that can improve (or hurt) your SEO strategy. The offsite SEO strategy that is typically deployed and managed focuses on inbound links, quality, scoring and social proof. Our SEO team in Columbus, OH. often refers to offsite SEO as the bullhorn if leveraged correctly. Finding brand ambassadors and others that will champion your business, product or service build proof of your authority in the marketplace. Our team will help develop the strategy and support the various channels and social media models to maximize your offsite SEO strategy. Our focus is driven by quality and our team will help undo past damage caused by garbage inbound links.
Columbus SEO Content Marketing
Content Marketing is the building block of establishing authority in your region and marketplace. Our team has developed comprehensive content marketing strategies that are design to engage customers and drive sales, as well as content that is focused on improving your SEO results and traffic. Our Columbus SEO team will help audit and review all aspects of your online presence to help build and maximize the immediate and long-term potential of using SEO for your company. Our SEO experts in Columbus, OH. are passionate about SEO and creating more traffic and revenue for our clients.
Risky SEO Tactics
Please, do not be sold by anyone spamming your web forms, cold-calling you, emailing you, etc. that they can improve your SEO. If they had a mastery of SEO, they would generate plenty of inbound website traffic to sell their products and services. If they cannot do that for their own company, they cannot do it for yours.
Our company spends countless hours each month undoing the damage done by these so-called SEO companies. Our audits often reveal the tactics they have used and our Columbus search engine optimization team has an approach to fix and remove the garbage and focus on high-quality content, links, social proof and models rooted in quality and ROI.
Quick SEO Tips
Below is just 5 elements that we address on every page, every blog and more. Our Columbus SEO team has built an extensive model that finds missing opportunities or builds new strategy to target effective revenue generating keywords.
- In title
The title of the article will drive interest to “read more”. Adding the keyword in the title helps boost the keyword weight – this will often be used as the URL slug (WordPress) and typically added to the meta title. Avoid stop words – call us to learn more.
- In “alt” tag
Images should always be tagged using the “alt” tag. Using the keyword will help boost the overall page score, but also help ensure that the target keyword is clarified further. Avoid stop words – call us to learn more.
- In the beginning of the title
As mentioned, adding the title is beneficial – however, adding to the beginning of the article title will help boost the exposure of the target keyword. Avoid stop words – call us to learn more.
- In headline
H1 tags are critical and leveraged by Google and other search engines to get the core message of the article or page. In most cases, the Title of the article is embedded as the H1. Never use more than 1 H1 tag on a page. Avoid stop words – call us to learn more.
- In subheading
The H2 tag is often not used or used incorrectly when blogging. The H2 should be used to separate content elements, while highlighting the core topic of each section. Avoid stop words – call us to learn more.